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Phone: (585) 266-4818
Email: kmwordsmith@frontiernet.net


  • Versatile writer specializing in long copy.
  • Familiarity with education and how people absorb information.
  • Able to communicate ideas effectively and concisely.
  • Experience with project development.


  • Wrote winning award submission for Rochester’s Business Ethics Award.
  • Increased PR exposure and visibility for clients as a direct result of press releases, business-to-business letters and websites.
  • Launched and edited a downtown revitalization newsletter which generated income for non-profit client in two years.
  • Helmed Turtle Bay Exploration Park’s efforts in applying for and winning California’s Waste Reduction of the Year Award from the state’s Department of Integrated Waste Management.


Viva Downtown: A Mainstreet Organization

Editor, Downtown Spotlight   •   2001 – 2003

  • Collaborated with Executive Director and Graphic Designer to define target audience, goals, style, and voice for Downtown Spotlight, a full-color, glossy, 8-page publication.
  • Coordinated with Organization Committee and Graphic Designer to develop newsletter identity with regular features, consistent layout, and appropriate content to inspire readers to support their downtown.
  • Contributed articles, filler text, and sidebars in addition to editing all aspects of the newsletter.

Turtle Bay Exploration Park

Education Specialist/Chair of EcoLogic Committee   •   1999 – 2003

  • Successful grant writer.
  • Created copy for the museum’s education program including calendar copy, press releases, and education materials.
  • Developed and wrote Turtle Bay’s Environmental Policy Statement.
  • Oversaw the execution of a Museum Youth Initiative Program (a teen volunteer program) that included writing reports, website content, newsletter, and other printed educational materials.

Regular Contributor

  • Design NY. A resource guide for fine home design, furnishings, products, and services.
  • Central New York Environment: A regional publication highlighting ideas, research and actions pertaining to the environment and furthering ecological understanding.
  • Shasta Parent: A regional publication covering Northern California. Contributed articles on sustainable living, healthy lifestyles, and education.


  • AIG Private Client Group: case study.
  • Bella Bleu Color: article.
  • Benefit Representatives of America: Web site rewrite.
  • Blue Knight Windsor Chair: Web site copy and brochure.
  • Business Strategies Magazine: feature article (front cover).
  • By the Basketful: B2B marketing letters.
  • CE-Technologies: Web site rewrite and folder insert.
  • Dave Baxter Realty: copy for series of direct mail cards targeting home sellers.
  • Design NY: advertorials, editorial articles.
  • Edward Jones, Kelly Olczak Financial Advisor: professional biography.
  • Foot Solutions: business-to-business marketing letters, press releases, promotional letter.
  • Hidden Valley Ranch, CA: information/education letter on trail system for high-end real estate development, targeting current and potential residents.
  • JR Language Services: business-to-business marketing letter.
  • Midnight Janitorial: ethics award binder, business biography, press release.
  • Museum of Science & Technology (MOST): contributed to Web site content, newsletter, grants, and wrote text for direct mail targeting schools for a new exhibit.
  • Nothnagle Realty, Gene McMaster: marketing letter.
  • Optima Benefits Group, press release.
  • P.E.E.L. Transformations: business biography for magazine advertisement.
  • Pinpoint Positioning.
  • Rochester FreeNet: press release.
  • Rochester Wine School: press release.
  • SalesSense Solutions: B2B marketing letters
  • See It All 360: press release.
  • Seniorsfirst: fundraising letter.
  • The Storylady: copy for brochure.
  • Volpe & Associates: press releases.
  • Whitney East Inc.: project descriptions/sell sheets.
  • Working Art Media: business biography for magazine advertisement.


  • State University of New York, College of Environmental Science and Forestry, Syracuse, NY
    Master of Science, Environmental Science 1998
  • University of California, Irvine, CA
    Bachelor of Arts, Political Science 1993
  • Universite des Etudes Politique, Grenoble, France
    UC Irvine Education Abroad Program 1991 – 1992

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